Leo Vegas teams up with Playtech Open Platform

Leo Vegas Casino already has one of the biggest mobile casino game catalogues out there, but with a recent industry partnership confirmed, it’s bound to get even bigger.

The partnership that has been in the works involves the well-known software developer Playtech being welcomed aboard Leo Vegas’s online platform, and we can confirm it is official.

Given Playtech are also quite focused on creating games which are compatible for portable devices, rather than just desktops and laptops, we think this is actually a match made in mobile casino heaven and we can expect the integration to be rolled out in the next few weeks.

Who are Playtech?

Playtech was established in 2005 and have built a steady reputation in the online gaming world, so it is no wonder Leo Vegas has warranted this partnership. Not only do they create games which suit the standard Internet casino catalogues such as the popular table games and the interactive slot machines, but they also focus on skill-based games and bingo too.

Since Playtech also have such a large amount of live dealer titles available, we can only expect that the catalogue will increase significantly at Leo Vegas giving us even more variety than we already have.

Additionally, Playtech operates in another gaming market known as the TV Gaming market, where games are broadcast around the world in the format of a live television show. These games can be accessed and played via the web, the phone, our mobile devices, a remote control, and even a television app.

These games are presented by a host or hosts and look a lot like game shows, rather than the standard Internet casino games. You can’t interact with the presenters, but there is a clear indication of the bets made and the games are able to be played 24/7 with a presenter always available.

Bringing this type of market to Leo Vegas means an expansion in terms of how we can access casino games and ultimately change the way we play, though this may be further down the track.

For now, intergrating Playtech into Leo Vegas’s extensive catalogue also means there will be 70 new mobile games added to the mix for us to try and Playtech are aiming to double this in size in the coming year.

Vice President of Sales for Playtech, Steve Schrier, said that the plan to increase their mobile catalogue is due to their aim to create a mobile-first HTML5 development.

“Leo Vegas is one of the most dynamic brands on the market today and this is a key strategic win for Playtech,” he said.

“We have big plans for the platform and our content in 2015, particularly with our mobile-first, omni-channel approach and across expanding markets such as Scandinavia.”

What does this mean for Leo Vegas?

While this seems quite beneficial for Playtech, it is also advantageous to Leo Vegas, especially since they are planning to push themselves further into the UK market.

Although they have a license from Malta and have been whitelisted by the UK Gambling Commission they are yet to really capture the UK gaming audience. For those of you who don’t know, online casinos which are situated outside the UK need to be whitelisted by the Commission in order to advertise and market their services to UK residents.

Since the jurisdictional license which Leo Vegas operates under has been whitelisted, they are allowed to make a bigger push into the market to gain more UK customers. They kicked this off earlier in the year when they announced back in January a multi-million pound UK launch along with a TV campaign targeting UK players.

CEO of Leo Vegas Gaming, Johan Styren, and said this partnership only stimulates the growth into the UK market, along with the rest of their customer base.

“Integrating the Playtech Open Platform further accelerates our momentum and adds great value to our consumer promise of always delivering the best gaming experience,” he said.

Along with the UK, Leo Vegas is also allegedly planning to make a push into other regulated jurisdictions, though we will have to wait and see which ones.

We will get our first taste of Playtech at Leo Vegas in the next few weeks, but only eight desktop games and five mobile titles are being released first, with more to come at a later date.